Peak Drift Brewing Launches Innovative Delta-9 THC Seltzers in Columbia

Peak Drift Brewing Unveils New Delta-9 Seltzers in Columbia

Columbia is buzzing with excitement as Peak Drift Brewing Co. launches its latest innovation: a tantalizing line of Delta-9 tetrahydrocannabinol (THC) seltzers. This refreshing approach to cannabis-infused beverages promises to offer a delightful twist for residents seeking stress relief and relaxation in a can.

What are Delta-9 Seltzers?

So, what exactly is this new seltzer sensation all about? According to Peak Drift, these seltzers come with an impressive line-up of potential benefits. Think stress-relieving, pain-assuaging, and mood-regulating properties—sounds pretty appealing, right? These drinks have a twist when it comes to the effects you might expect from cannabis. Instead of getting “high,” users can look forward to experiencing what they describe as a “light euphoria” and relaxation. The brewery’s President, Jordan Styles, and Non-Alcoholic Division Manager, Quinn Sellers, stress that this is not about intoxication, but rather about finding a profound sense of calm.

A Flavorful Experience

The exciting lineup includes three delightful flavors to tickle your taste buds: Peach Daze, a sweet, drinkable option with 5 mg of THC; a scrumptious Pineapple flavor; and a unique Blood Orange and Hibiscus blend, both featuring a higher dose of 10 mg of THC per can. Sellers explains that with the inclusion of 10 mg of cannabidiol (CBD) in every can, these products could help reduce anxiety and inflammation without the same cognitive and motor impairments often associated with traditional marijuana use.

Navigating Regulations

Interestingly, the framework surrounding cannabis products is a bit more complex than meets the eye. In South Carolina, the legality of Delta-9 THC is linked to its extraction from hemp, not marijuana. This has resulted in a growing market for hemp-derived seltzers, with Peak Drift joining the ranks alongside other local brands like High Rise Beverage Co. and Rebel Rabbit. However, navigating the regulations can be tricky. According to Lisa Buffo, founder and CEO of the Cannabis Marketing Association, the wording in the Farm Bill has created a “loophole” that allows for such products to flourish, despite ongoing debates about legality and safety.

Consumption Guidelines

Peak Drift emphasizes responsible consumption, encouraging patrons to sip their seltzers slowly over about 30 minutes. The brewery suggests starting with the lower-dose Peach Daze, which they liken to “light beer,” and notes that the higher-dose options are ideal for those with more experience using THC. They do caution against overindulging, recommending not to exceed four seltzers in one sitting.

Market Reactions and Consumer Outreach

Interestingly, the brewery has found that its target audience includes a surprising demographic—older generations looking to explore the world of cannabis once again. Styles highlighted that these seltzers provide a “different avenue” for individuals from the ’70s and ’80s to revisit their experiences in a new, legal context. Yet with every great product, there are skeptics. Many still assume these seltzers equate to traditional cannabis use, but the Peak Drift team is keen to clarify how its offerings differ.

In Closing

The debut of Delta-9 seltzers marks an intriguing and refreshing chapter in Columbia’s culinary landscape, inviting locals to give these beverages a try. As we all adapt to this blooming cannabis market, it’s crucial for consumers to remain informed, understanding not only what they’re drinking but how it may affect them on an individual level. If you’re curious and ready for an exciting new taste, head over to Peak Drift Brewing and give these seltzers a shot!